Warner Bros. is bringing its household name HBO into the limelight again! Expect the name HBO Max to replace Max this summer.
President and CEO David Zaslav of Warner Bros. Discovery notes that they are “bringing back HBO, the brand that represents the highest quality in media, to further accelerate that growth in the years ahead.” According to Zaslav, the growth of theri global streaming service is due to the quality of their programming.
The name change aims to enhance uniqueness and quality of content, offering their subscribers not just numbers but also value. HBO stands true to its name, with more than 50 years in the industry to vouch for it.
HBO Max is home to some of the well-known titles and iconic hits. Start binge-watching The White Lotus, The Last of Us, The Pitt, Love and Death and Dune Prophecy.
