Being able to personalize something adds value to the overall experience of a user. When they see results based on their unique preferences, it creates excitement and further loyalty. As Spotify continues to strive in giving their users a superb music streaming experience, integrating personalization is a must.
Introducing My Spotify – a unique curation of personalized listening habits of every Spotify user monthly. Yes, My Spotify now gives you a monthly recap of all your listening activities in the past 30 days. Similar to Spotify Wrapped, which happens every year, My Spotify gives you a compilation of various data and features that will elevate your Spotify experience.
Where Can I Find My Spotify Personalized Listening Habits Playlist on the App?
During the feature’s rollout, personalized app messages and banners will appear in the home page to reveal your My Spotify personal listening habits. These appearances are unique to your personal activities. You will also see personalized features, only happening to Spotify, such as daylist, DJ, Blend and Daily Mix. Plus, a “Made For You” hub offers a one-stop arena of personalized playlists, recommendations, features and podcasts.
My Spotify will also feature stories and sharing of credible voices in culture and Spotify users on their relationships with Spotify. You can look forward to artists, athletes, designers, publicists and more.
Spotify’s “My Spotify” campaign works similarly to Apple Music’s Replay campaign which was rolled out earlier this year.
Where is My Spotify Available
My Spotify will be available to all subscribers. Unfortunately, the campaign will only roll out in selected countries including US, Canada, UK, Ireland, Australia and New Zealand. There is no clear indication if it will expand to other parts of the world.
